Mention SEO and most people are apt to scratch their heads in frustration. With Google making almost  3200 algorithm changes each year, it is understandable that managing and keeping SEO track is difficult. Yet make no mistake about it. SEO planning is...

Being responsible for your business’ marketing often means wearing many hats at once. Not only do you need to continue to organically promote your business in the real world, but you also need to be confident in the newer...

In this present competitive world, social media is proving to be a powerful tool for marketers to promote their brand among their target audience. Social media platforms are primarily becoming more effective channels for e-Commerce ventures to endorse their products and...

If you’ve ever been to Thailand, you’ll more than likely know about the overwhelming nature of the street scene: the explosion of colours and sounds and smells that you won’t find on a similar level anywhere else in the...

Salesforce provides customer relationship management (CRM) service and also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development. Many businesses and enterprises around the world use salesforce as an integral part of their...

In today’s digital world, advertising is now more online-focused than ever before. One key element of digital marketing is pay-per-click, which has established itself as one of the most effective online advertising techniques currently available. The...

As more and more of us are taking our skills off the high street in favour of building an online presence, the design, layout and overall appealingness of business’ websites have never been more important. There is an emphasis...

Digital marketing is far more widely encompassing than people realise, and being an effective digital marketer often means taking on multiple roles at all different levels of complexity. There’s so much to focus on, and to be able to...